Brands’ Sponsorship Guide: From managing sponsorship requests to exiting a partnership.

Written by Francis Dumais - April 16 2021

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Elevent welcomes Mark Lemmon
Elevent welcomes Mark Lemmon

Elevent furthers its presence in Toronto and throughout North America as it welcomes seasoned sponsorship executive M...

Thoughts on sponsorship in 2021
Thoughts on sponsorship in 2021

It would be almost frivolous to discuss sponsorship trends for 2021. If last year has taught us anything, it’s to liv...

Court or catwalk? The lines between fashion, music, and sports are blurring
Court or catwalk? The lines between fashion, music, and sports are blurring

The NBA loosened on-court sneaker colour restrictions, a move designed to encourage individual expression. This lead ...